House Delivery

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This page explains how HouseDelivery.ca uses analytics and campaign attribution. We use these tools to improve the site and understand which project information is useful.

Updated October 27, 2026

Analytics we use

If you choose Allow analytics, House Delivery loads Google Analytics 4, Microsoft Clarity and the LinkedIn Insight Tag. These services help us understand site visits, useful pages, campaign performance and interactions with project tools.

Google Analytics 4 measures page views and selected actions. Google Signals and advertising personalization are disabled.
Microsoft Clarity provides site-use and session insights. Forms are masked from Clarity recording.
LinkedIn Insight Tag measures visits and campaign performance. LinkedIn Enhanced Matching is not enabled.

What we measure

We measure page views and actions such as viewing pricing, opening the Design My Home configurator, creating or downloading a Look Book, selecting major calls to action, clicking an email or phone link, and successfully submitting a project or quote request.

Form contents and contact information—including names, email addresses, phone numbers, addresses, companies and notes—are not sent to Google Analytics, Microsoft Clarity or LinkedIn through this implementation. Contact information submitted to House Delivery is used to respond to the request.

Campaign attribution

We may retain the campaign parameters utm_source, utm_medium, utm_campaign, utm_content, utm_term and utm_id. On our focused project pages, after analytics consent, we also retain a Google click identifier (GCLID) when supplied by an advertisement. First-touch and latest-touch values are kept where practical so we can understand which campaigns led to a visit or action. First-touch campaign data on these pages expires after 30 days; latest-touch data lasts for the browser session. When you submit an inquiry, consented attribution accompanies your project details in our sales notification and CRM-ready records. Click identifiers are not included in our custom analytics event payloads. House Delivery does not intentionally place contact information in these campaign fields.

Your project inquiry

For the preliminary property check, your address is used to query available government property and zoning data services. If you request follow-up, your property review, project details and contact information are sent through our email provider to sales@housedelivery.ca for personal follow-up and recording in our sales CRM. A session-only inquiry reference supports your confirmation page and prevents repeat conversion events. Submitting a form does not subscribe you to marketing.

Cookies and your choice

Your analytics choice is stored in your browser so the site can respect it on later visits. Campaign attribution and an anonymous session identifier may also be stored in local or session storage. Analytics providers may use cookies or similar browser storage after consent.

Choosing Essential only prevents the three analytics services from loading. We also respect supported Global Privacy Control and Do Not Track browser signals. You can clear this site’s browser data to reset your choice.

Questions